Minister of Culture and Tourism Sun Yeli: Promote the construction of a strong tourism country and enrich the supply of high-quality tourism products

On December 12th, Sun Yeli, Minister of Culture and Tourism, wrote an article in People's Daily titled "Developing Cultural Undertakings and Industries (Learning and Implementing the Spirit of the Fourth Plenary Session of the 20th Central Committee of the Communist Party of China)".

Among them, it is mentioned to promote the construction of a strong tourism country and enrich the supply of high-quality tourism products. Enhance the design and development level of tourism products, and launch more tourism boutique products that reflect international standards and showcase the Chinese humanistic spirit. Promote the revitalization and development of tourist attractions, improve the quality of vacation areas, cultivate leisure vacation products and characteristic tourism products. Vigorously develop smart tourism and enhance the experience and comfort of tourism products. Improve the quality of tourism services. Strengthen the monitoring and evaluation of tourism service quality, and cultivate high-quality tourism service brands. Improve tourism public services, enhance the level of public information, public transportation, emergency rescue and other services. Strengthen safety management and tourism market supervision in the field of tourism, and increase the crackdown on prominent issues. Enhance the level of facilitation and internationalization of inbound tourism, and strengthen the attractiveness of international tourism. Promote the deep integration of culture and tourism. Persist in shaping tourism through culture and promoting culture through tourism, promote the integration of cultural and tourism formats, product integration, and market integration, and continue to cultivate new momentum for the high-quality development of culture and tourism.